Privacy Policy

Welcome to our website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site, make a purchase, or interact with our services. By using our Site, you agree to the collection and use of information in accordance with this policy. We comply with applicable data protection laws, including the 2026 state privacy laws of Kentucky, Rhode Island, and Indiana, as well as the General Data Protection Regulation (GDPR) for users in the European Union (EU) and European Economic Area (EEA)[5].

1. Information We Collect

We collect personal information that you voluntarily provide to us, as well as information automatically collected when you use our Site. We adhere to the principle of data minimization, only collecting information reasonably necessary to provide our services[5].

1.1 Voluntarily Provided Information

When you make a purchase, create an account, or contact our customer service, you may provide us with the following personal information:
  • Contact information (e.g., name, email address, phone number, shipping address)
  • Payment information (e.g., credit card details, billing address) – note that we do not store full payment details; all payment processing is handled by secure third-party payment providers
  • Order details (e.g., products purchased, order date, order amount) – all transactions are processed in USD (United States Dollars) as our统一 (unified) currency
  • Account credentials (e.g., username, password) if you choose to create an account

1.2 Automatically Collected Information

When you visit our Site, we may automatically collect certain non-identifiable and identifiable information through cookies and similar tracking technologies, including:
  • IP address
  • Browser type and version
  • Operating system
  • Pages visited on our Site and the time spent on each page
  • Referral source (how you found our Site)
  • Device information (e.g., device type, screen size)
We use this information to improve our Site’s functionality, analyze user behavior, and provide a better shopping experience. You may disable cookies through your browser settings, but this may affect certain features of our Site.

2. How We Use Your Information

We use your personal information for the following legitimate purposes, in compliance with applicable data protection laws[8]:
  • Process and fulfill your orders (including verifying payment, arranging shipping, and providing order updates) – we offer free worldwide shipping on all orders, with orders shipped the next business day and delivered within 5 business days
  • Manage your account (if you create one), including allowing you to view order history, track shipments, and manage returns
  • Respond to your customer service inquiries and provide support
  • Send you important updates (e.g., order confirmations, shipping notifications, refund status)
  • Improve our Site, products, and services based on user feedback and behavior
  • Comply with legal obligations and resolve disputes
We will not use your personal information for any purpose not disclosed in this Privacy Policy without your prior consent. We do not engage in targeted advertising without providing you with an opt-out option, in compliance with U.S. state privacy laws.

3. Disclosure of Your Information

We do not sell, rent, or share your personal information with third parties for marketing purposes. We may disclose your information only to the following trusted third parties who assist us in operating our Site and providing our services, and who are obligated to protect your information:
  • Payment processors (e.g., PayPal, Stripe) – to process your payments securely; these providers do not store or use your personal information for any other purpose
  • Shipping and logistics providers – to deliver your orders worldwide (we share only the necessary information, such as your name and shipping address)
  • Customer service tools – to help us respond to your inquiries efficiently
  • Legal authorities – if required by law, court order, or to protect our rights, property, or safety, or the rights, property, or safety of others
For users in the EU/EEA, we ensure that any cross-border data transfers comply with GDPR requirements, including using standard contractual clauses (SCCs) when transferring data to countries not deemed to provide adequate data protection.

4. Data Security

We take the security of your personal information seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, disclosure, alteration, or destruction[5]. These measures include:
  • Secure socket layer (SSL) encryption for all data transmitted between your browser and our Site
  • Secure storage of personal information (with restricted access)
  • Regular security audits and updates to our systems
  • Training for our team on data protection best practices
While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we take all reasonable steps to minimize risk.

5. Your Data Rights

Depending on your location, you may have certain rights regarding your personal information under applicable data protection laws (e.g., GDPR for EU/EEA users, CCPA/CPRA for California users, and 2026 state laws for Kentucky, Rhode Island, and Indiana users)[5][8]. These rights may include:
  • The right to access your personal information (i.e., request a copy of the information we hold about you)
  • The right to correct inaccurate or incomplete personal information
  • The right to delete your personal information (subject to legal obligations)
  • The right to restrict or object to the processing of your personal information
  • The right to data portability (i.e., request a copy of your data in a structured, machine-readable format)
  • The right to opt out of targeted advertising or the sale/sharing of your data (where applicable)
To exercise any of these rights, please contact our customer service with your request. We will respond to your request within a reasonable timeframe (in compliance with applicable laws, typically 30-45 days) and may ask for verification to ensure the request is legitimate.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. After this period, we will securely delete or anonymize your information so that it can no longer be associated with you. Specifically:
  • Order and payment information is retained for 60 days after your order is completed (to facilitate returns and refunds, as we offer a 60-day return window and 5-10 day refund processing time)
  • Account information is retained for as long as your account is active, or for 60 days after you request account deletion
  • Automatically collected data (e.g., browsing history) is retained for 6 months, unless needed for site improvement or legal purposes

7. Children’s Privacy

Our Site is not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without parental consent, we will immediately delete that information.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or applicable laws. When we make significant changes, we will notify you by posting the updated policy on our Site and, if you have an account, sending you an email notification. The updated policy will take effect immediately upon posting. We encourage you to review this Privacy Policy regularly.